A salad may seem modest, but that dish (and its cult following among trend-attuned New Yorkers like Ms. Bhojwani) is emblematic of a shift in the way that women participate in the crucial information-gathering and idea-generating ritual known as lunch. Wander into ABC Kitchen on any given weekday and the nature of that transformation will be abundantly clear: There’s a new generation of power-lunch spots in downtown Manhattan, and women are the most devoted regulars.
[…]“Where you go to have lunch has to be on brand with your brand,” said Carrie Rosten, a consultant for media companies and magazines
[…]“They all save room for a little dessert,” he said. “They all tell you they don’t want any.” But they order it, they eat it, and “then they come yell at me.”